PORTFOLIO

PORTFOLIO

Creative & Strategical Advertising

Certifications

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Certifications 〰️

Past

Milestones

  • West Real Estate - Part-TIme

    • Conducted research with competitive analysis and target audience goals.

    • Created Social Media Posts, Reels and stories using content that she wanted.

    • Attended meetings with the client to name engagement and reach goals through social media.

    • Averaged 15 hours a week creating and editing content.

    • Created a cohesive style, bio, hashtags to the clients page.

  • University of Oklahoma - Student 

    • Developed integrated marketing campaigns for real local and regional clients

    • Created client briefs, consumer insights, creative strategy, and final pitch decks

    • Conducted audience research using MRI-Simmons and competitive analysis

    • Collaborated in cross-functional teams under real deadlines

    • Developed brand strategy and paid media recommendations for two national food brands

    • Built full creative brief, target audience segmentation, and media plan

    • Presented campaign recommendations to client and faculty advisors

  • Hold The Air Podcast, OKC-

    • Ran data and analytics through MRI Simmons to find the target audience.

    • Built an Advertising Campaign including creative strategies, target market, personas and other data.

    • Created Social Media Creative Posts and Video Trailers for Social Media Campaigns throughout the remainder of the year.

    • Reviewed Facebook, Tik-Tok, and Instagram analytics for highest  performance 


  • Operation Halo, OKC -

    • - Conducted audience and market research to help identify target demographics and effective advertising channels.

    • - Assisted with data tracking and basic analytics to evaluate campaign performance and engagement.

    • - Contributed to creative brainstorming sessions for promotions, outreach efforts, and awareness campaigns.

    • - Contributed to creation of brand logo

  • Mesero, OKC

    • - Delivered high-quality guest service in a fast-paced, high-volume dining environment while maintaining attention to detail and accuracy.

    • - Took food and beverage orders, provided menu knowledge and recommendations, and ensured timely delivery of meals.

    • - Managed multiple tables simultaneously, prioritizing tasks to meet guest needs and maintain service flow.

    • - Handled cash and card transactions accurately while following restaurant procedures.

    • - Collaborated with kitchen staff, bartenders, and fellow servers to ensure efficient operations and positive guest experiences.

    • - Resolved guest concerns professionally to maintain satisfaction and repeat business.

  • FFL America, remote

    • - Maintained independent client records and tracking systems to organize leads, follow-ups, and contact outcomes.

    • - Conducted outbound cold calls to prospective clients to introduce services, qualify interest, and schedule follow-up conversations.

    • - Participated in virtual team meetings to align on outreach goals, scripts, and performance feedback.

    • - Updated client information based on call results and ongoing communications to support accurate reporting and continuity.

    • - Demonstrated strong time management and self-direction while working independently in a remote environment.

  • Lucca Fashion Boutique, OKC

    • - Provided personalized customer service by assisting shoppers with styling, product selection, and fit recommendations.

    • - Build strong rapport with customers to create a welcoming, high-quality shopping experience.

    • - Managed point-of-sale transactions accurately, including cash and card payments.

    • - Maintained store appearance through merchandising, restocking, and visual presentation.

    • - Supported daily store operations while balancing multiple customers in a fast-paced retail environment.

  • Alpha Phi Sorority, Norman

    • Contacted upcoming rushees to recruit them and spread information through Instagram

    • Data Collection through Excel

    • Kept track of “client” information 

    • Developed “client” relationships throughout the course of the summer

Education

B.A. In Advertising - The University of Oklahoma

August 2022 - May 2026 | GPA: 3.5